Kellie Crawford
- 2 min
Customers expect more personalization from businesses
The part of this SalesForce study that stood out to me the most was about how customers expect us to use their personal data.
Kellie Crawford
- 2 min
In the face of inflation, Email marketing is a cost effective way to drive activity.
The impacts of inflation are being felt by everyone, so I wanted to share a cost effective way to drive marketing activity.
Kellie Crawford
- 2 min
3 marketing trends to watch in 2023
I've pulled together 3 of the trends that I see being around throughout 2023 and that any business can take advantage of.
Kellie Crawford
- 2 min
4 things your small business can learn from the success of the McDonald's adult happy meals.
McDonald's adult happy meals have been an absolute hit. How can your small business create a similar strategy?
Kellie Crawford
- 3 min
How to build a better marketing budget
A marketing budget is an active process. When it's working, you invest more, and reduce spending when it's not.