Social media management
As social media matures from not only offering connection to including commerce and customer service, it's important that every business has an active social media presence.
Now, not every business will have the same strategy. For example, B2C businesses should use platforms like Instagram and TikTok while B2B businesses should focus more on LinkedIn. But, every business can use the features of each platform (i.e. video, ads, etc.) to increase brand awareness, generate leads and sales, address customer service issues, and more.
Improve your business's social media
Consumers are savvy. They can tell if you're only posting when you remember to do so. And, they'll be turned off if all you post are things you want them to buy. Think of social media like a party. You don't just want to talk about yourself all of the time.
Instead, use your business's social media to show off your personality, introduce your employees, and share content that you think your audience will find valuable. And, if someone leaves a comment, keep that conversation going by responding to them in a timely manner.
How we can help
As consultants our marketing professionals can help you create a strategy for your in-house marketing team to implement - training sessions included. Or, we can manage your entire social media strategy and implementation. In this case, each month we'll create and curate content to post on your behalf (don't worry, you'll have final approval), we'll monitor relevant comments and respond accordingly, and report on key metrics to inform the next month's content.
If you're interested in having us manage your social media advertisements, we can do that, but we'd highly recommend you pair this with the social media management service (listed above). When people see your ad, there is a good chance that they'll not only take action on the ad itself, but they'll also click on your profile for more information about your business and you'll want to have an active presence.
Let's get to work
Send us a quick message and we'll reach out to you to schedule an introductory meeting for us to get to know each other better and discuss your goals. After the meeting, we'll send you a proposal for the work and how much it'll cost. You can take your time to review this proposal and once you approve that proposal, we'll get to work.